When designing large exhibitions, the interpersonal aspect is increasingly taking centre stage. The same applies to the thematic redesign of entire exhibition halls. Whether trade visitors or exhibitors – the decisive factor is the opportunity to engage in informal dialogue. But the emotional appeal of a functional yet stylish design is also essential: Because visitors who feel comfortable will come back. For exhibitors, spacious discussion areas and appealing catering options are attractive added values. And for you as a trade fair organiser, this opens up numerous new and interesting refinancing opportunities.
A touch of Hollywood surrounds the “Howard Hughes Lounge”, which is designed as a gentlemen’s and smokers’ bar and is equipped with a fireplace, a piano and vintage furniture.
The lounge is dedicated to Howard Hughes and his two passions, women and flying. Lots of wood and dark colours lend the room an additional cosy character. All in all, visitors should feel transported back to the 1940s and 1950s and take a break from the hustle and bustle of the trade fair in a relaxed and elegant atmosphere.
Information | |
Category: | Hospitality area |
Client: | Trade fair Munich |
Project: | INHORGENTA |
Area: | Howard Hughes Lounge Bar |
