EVENT
ARCHITECTURE

ARNO Design developed a very special new design for Hall C2 at INHORGENTA 2020: an atmospheric overall concept, entirely in the spirit of the primeval forest, which was intended to reflect the theme of the environment and nature conservation.

With attention to detail, the hall entices visitors to explore the origin of the materials: jewellery, gold, precious stones and metals, while at the same time drawing attention to the use of these valuable resources.

Along the centre axis, visitors are immersed in this biosphere. With the help of dark, rich natural tones, green areas with plants, moss-covered seating areas and the hanging gardens of the catering area, nature and beauty harmonise and merge skilfully with one another, transporting visitors to another world.

This atmosphere is supported by projections on the walls and special acoustics consisting of nature and jungle sounds.

The arrangement of the centre axis is deliberately irregular. Like nature itself, it makes its way through the themed areas and thus reclaims its natural space.