Teilbereiche W-Buchstaben ExpoDevelOpment

Project solutions

FOCUS AREAS

Uniqueness, conversation topics and involvement – focus areas at trade fairs are becoming increasingly important in modern exhibition design. This is because strategically placed focus areas not only create visual highlights, but also enable the staged presentation of selected products. This increases attention and actively involves your target groups at the same time. The result: real added value – both for exhibitors and for you as a trade fair organiser.

CORRIDOR DESIGN

When used efficiently, the aisle space becomes a strategic added value: targeted design not only supports visitor guidance, but also creates attractive focus zones for brand staging and partner presentations. This not only creates a dynamic visitor experience, but also an additional opportunity for refinancing for the organiser – through marketable spaces with high visibility.

STAR GROUPING

Flexible, functional, eye-catching: the star-shaped modules can be freely combined – as compact individual solutions or larger group formations for 3 to 6 exhibitors. Thanks to individual colour and graphic design, each unit becomes an independent brand space. This creates an architecturally clear structure with optimal overview and high functionality – ideal for dynamic trade fair formats with high recognition value.

ISPO AWARD

An exhibition format that sets standards – indoor, outdoor and digital. The modular concept impresses with its high-quality design and wide range of customisation options. Made from renewable raw materials, untreated surfaces and filling panels made from residual materials, it stands for sustainability in practice and smart upcycling design. A flexible system with a strong message – aesthetic, functional and future-oriented.

Inhorgenta Award Table

Surrounded by moss-covered chairs and surfaces, the Award Table blends harmoniously into the nature-inspired overall concept. The presentation of the award-winning pieces under protective glass domes gives this special table an almost sacred significance, while attracting the attention of visitors. With its combination of natural materials, green accents and sophisticated staging, the AWARD table becomes the visual centrepiece of the exhibition and the perfect Instagram motif. At the same time, it refers to the themes of environmental awareness and the responsible use of valuable resources – an impressive example of the successful symbiosis of aesthetics, function and message.

Fokusfläche für Sportbekleidung auf der ISPO in München

SCARPA

An architectural statement in the trade fair context: inspired by the work of Venetian architect Carlo Scarpa, Arno-Design has created a striking focal point for curated product presentations. Monochrome concrete look, clear geometries and a minimalist design language create a strong creative framework. The colourful, dynamic tape art by Klebebande Berlin forms an exciting contrast – a pointed persiflage that surprisingly breaks with the staging and reinterprets it.